As a WordPress user, you have probably been told that it’s better to outsource wordpress website development to a professional website developer than to work on it yourself, which takes time and patience.
But if you don’t have a budget for expensive website development fees, then launching your own free WordPress website is the next best option. It does take time and hard work, but it’s not as hard as you think.
If you’re still in the stage of your business where you’re testing out your ideas in the market, why not save money and time using WordPress themes with plugins to kickstart your business quickly and get your first customers? Follow these four basic steps and be on your way to launching a powerful website that suits your business exactly.
Step 1: Define your WordPress Website’s Goal and Purpose
Though this step seems obvious, too many people carelessly rush into starting a WordPress website without deciding the exact goals their website should achieve nor the purposes for which the website is built.
Here’s a hint: determine what your business goals and purposes are. Then adapt these to your website so that the time and effort you put into creating your WordPress website isn’t wasted.
For example, if you’re starting a campaign with a goal to raise a certain amount of funds, you would subsequently need a website that could receive and manage multiple donations with a secure payment gateway and a system that keeps you on track to achieving your target amount. As you can see, having a clear goal for your business can give you an idea of what plugins and themes your website should have.
Step 2: Decide on your Business Model
Now, get to the specifics. List down all the components of your business model: what are your revenue streams? Which channels will you use to reach your target market? What kind of operations should you put in place to meet your clients’ expectations?
The most important thing here is to know your business model first so that you can plan out how your website can help execute your business model. Don’t waste time creating your website first and later frantically adding plugins and making changes that should have been implemented at the start.
Step 3: Setup Your WordPress Website
3.1 Register your domain name
Choose and register your domain name; this will be the name of your website which people can type into the address bar to find and access your website.
3.2 Choose a hosting service
The very first thing to do before launching a WordPress website is to find a reliable website hosting service, like Bluehost, HostGator, GoDaddy or others. Make sure you get this stage right: talk to your web hosting company about what kind of terms they use, compatibility with various software, the potential for expansion, and so on.
3.3 Select suitable themes and plugins
There are thousands of impressive WordPress themes and wordpress plugins available on the Internet, free or paid. Using a WordPress theme helps you choose and customize the design and look of your website without having to design anything from scratch.
WordPress plugins are easily-installed features that help your carry out crucial business operations. Literally thousands of useful plugins are available on the Internet, some of which are free, such as WP E-Commerce which helps you add a shopping cart and payment systems to your website, or BuddyPress which helps you create your own social network or online community.
Click here to see our list of 37 Essential WordPress Plugins Used by Successful Websites.
Step 4: Launch your WordPress Website and Get your First Customers
Once you’ve chosen a WordPress theme and plugins based off your business model, you are nearly ready to share your WordPress website with the world!
Just make sure you double-check all your content and pages to make sure the information on them is correct, and ensure all the plugins and links in your pages are working well.